BLOOM
& SIP

BLOOM
& SIP

BLOOM
& SIP

Visual Identity: A wellness brand that connects food, health, and community.

Visual Identity: A wellness brand that connects food, health, and community.

Visual Identity: A wellness brand that connects food, health, and community.

Overview

Overview

Overview

This was a design challenged given to me from a prompt using Chat GPT. It's a visual identity challenge for a health and wellness cafe specializing health conscious food and beverages (ie. tea, smoothies, acai bowls, etc.). I was tasked with creating a logo, style guide and packaging for this fictional company.

This was a design challenged given to me from a prompt using Chat GPT. It's a visual identity challenge for a health and wellness cafe specializing health conscious food and beverages (ie. tea, smoothies, acai bowls, etc.). I was tasked with creating a logo, style guide and packaging for this fictional company.

This was a design challenged given to me from a prompt using Chat GPT. It's a visual identity challenge for a health and wellness cafe specializing health conscious food and beverages (ie. tea, smoothies, acai bowls, etc.). I was tasked with creating a logo, style guide and packaging for this fictional company.

Objective

Objective

Objective

Create a visual identity for "Bloom & Sip." It’s known for its uplifting atmosphere, fresh ingredients, and botanical theme. The visual identity should feel natural, modern, and inviting — somewhere between a spa and a trendy juice bar.

Create a visual identity for "Bloom & Sip." It’s known for its uplifting atmosphere, fresh ingredients, and botanical theme. The visual identity should feel natural, modern, and inviting — somewhere between a spa and a trendy juice bar.

Create a visual identity for "Bloom & Sip." It’s known for its uplifting atmosphere, fresh ingredients, and botanical theme. The visual identity should feel natural, modern, and inviting — somewhere between a spa and a trendy juice bar.

Process

Process

Research

Research

Sketches

Sketches

Iterations

Iterations

Final Logo

Final Logo

Process

Research

Sketches

Iterations

Final Logo

Style Guide

Style Guide

Tote Bag

Tote Bag

Tea Bag Packaging

Tea Bag Packaging

Calming Mint

Calming Mint

Chamomile

Chamomile

Hibiscus

Hibiscus

DREW POLLOCK

Let's Work Together

© 2025 Drew Pollock. Designed & built by me.

DREW POLLOCK

Let's Work Together

© 2025 Drew Pollock. Designed & built by me.

DREW POLLOCK

Let's Work Together

© 2025 Drew Pollock. Designed & built by me.

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